Our Case Studies
Selfridges 2021
Premium advent calendar with 25 differently sized drawers. 3000 micron rigid board case box.
Diptyque is a luxury French brand that specializes in perfumes, scented candles, and personal fragrance products. The brand is known for its high-quality, unique scents that are created using only the finest raw materials. Diptyque has a long history of creating exquisite products that are enjoyed by discerning customers around the world.
Firstly, advent calendars have become a popular trend in the luxury market, and creating a bespoke version allows Diptyque to offer its customers a unique and memorable experience. Secondly, advent calendars can be a great way to introduce customers to new products or fragrances, as each day reveals a new surprise. Finally, a custom luxury advent calendar can be a great way to build brand loyalty and generate excitement around the brand in the lead up to the holiday season.
The Diptyque advent calendar is a luxurious and stylish advent calendar that is designed to impress. The calendar is made with high-quality materials to ensure durability and sturdiness. It features a 3mm rigid board and a 4-board case with double crease and tray, which provides a solid structure for the calendar. This design allows for easy opening and closing of the calendar while ensuring the safety of the products inside.
When the calendar is opened, it reveals a vanity case-like design that showcases a lower layer with other drawers. These drawers are made of 1000 micron rigid board, which provides a sturdy and strong structure to hold the products inside. Additionally, the inner drawers have another drawer that fits inside to secure the product, ensuring that the products remain in place and do not move around during transportation.
The first layer of the bespoke advent calendar features a blocker area on both sides. This feature ensures that the products in the drawers remain in place and do not move around during transportation. This design is ideal for customers who are looking for an advent calendar that is both practical and stylish.
The Diptyque Advent Calendar is a beautifully designed product that is sure to delight anyone who receives it. The calendar has a magnetic front with a ribbon lift attached, making it easy to open and close each day during the festive season. The front of the calendar is not only practical, but also visually stunning, featuring a full colour print with gold foiling that catches the eye.
Upon opening the calendar, you will notice a crease in the lid that has been added to make the product more aesthetically pleasing. This design feature adds a touch of elegance to the product and makes it stand out from other advent calendars on the market.
The branding on the outside of the Diptyque Advent Calendar is a full colour print with gold foiling, which is also featured across the drawers. Each drawer has a ribbon lift attached, adding a luxurious touch to the overall design of the calendar.
The attention to detail in the Luxury Advent Calendar is impressive, with a high level of care taken in the design and manufacturing process. This product is not only practical, but also visually stunning, making it a great gift for anyone who appreciates beauty and style.
The Custom Advent Calendar is a well-designed product that provides a great experience for users. The calendar features a sturdy, two-board external case and tray that holds the top layer of drawers, which is fixed to the back panel by laminated card, allowing it to swing open with ease. The tray internal dimensions are 260mm L x 160mm W x 65mm D, providing ample space for items to be stored.
The internal boxes that slide inside the outer drawers are also well-designed, featuring foam fitments to protect items from damage during transportation. There are two sizes of boxes included in the calendar, the little boxes measuring 55mm L x 55mm D x 55mm W and the bigger boxes measuring 120mm L x 55mm D x 55mm W. This allows for a variety of different items to be included in the calendar, making it a versatile and exciting product.
Once the top layer of drawers is opened, the bottom tray is revealed. The drawers in the bottom tray are the same sizes as the top trays, with the exception of the large drawer, which measures 240mm Lx 110mm W x 55mm D. This provides even more space for items to be stored and allows for larger items to be included in the calendar. Overall, the internal dimensions of the entire calendar are 330mm L x 270mm W x 150mm D, making it a substantial product that is sure to impress.
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