Our Case Studies
Custom Advent Calendars are a speciality of Magellan's with us being by your side from the moment of your enquiry to the end product. We provide one on one support to help you along every step of the way. With these calendars there is a lot of customisation involved so just contact us whenever you need.
Below are some examples of the projects we have produced for our clients from our luxury advent calendars to our more traditional chocolate advent calendars. The packaging, products, services and images of your company are so important. We know that these elements are the forefront for any business and we are here to help your visions come to life. We want you and your brand stand out from the crowd.
If you have any questions or would like to get in touch then contact us today!
MS Lending is an amazing example of our luxury advent calendars. They were looking into having a fun way to countdown to Christmas but the same time use it as a marketing technique to keep clients, prospects and customers interested. This is such a good way to implant their business into their heads and potentially reengage them into using their products and services.
Magellan produced a 24 drawer rigid board calendar with a full colour CMYK print matching the aesthetic of the brand. 18 different miniature drinks were used across the 24 drawers, all mixed so that there were no two consecutive days that had the same drink.
The team here at Magellan, designed, sourced, manufactured, personally fulfilled and packaged all 80 bespoke calendars and sent them to individual UK mainland addresses.
The Harrods Beauty Advent Calendar is an annual limited edition rigid board advent calendar that features a collection of luxury beauty products from a variety of high-end brands. Consisting of 25 different sized rigid drawers all black line boarded to keep the sleek appearance even from the inside.
The outer sleeve, luxury calendar and drawers all match with a unique, decorative Wibalin Fine Linen navy textured paper and gold foil detailing for the text. The stunning blue and gold design adds to its allure and makes it an eye-catching addition to any room.
We have another case study showcasing an older Harrods Beauty Advent Calendar fit with reciprocating magnets and luxury shoulder box design. Fine linen material with black and gold foil printing to create a luxurious feel. The rigid board ensures that the calendar maintains its shape and durability throughout the entire 25-day period, and can even be reused in future years if desired.
In 2021 and 2022 John Lewis released a beauty advent calendar consisting of 25 box drawers filled with exquisite goodies. Both calendars have the same external dimensions, setup and design.
A shoulder box effect was made from an inner tray being placed inside the outer tray with 3-sided tray doors hinged on. 3mm rigid board calendar and inner framework with 1.5mm assorted sized rigid board box drawers.
The only differences between the two are that the 2021 John Lewis advent calendar does come with an outer sleeve matching the calendars design and the drawers are slightly different inside for them both. Check out the John Lewis beauty advent calendar case studies below.
Liberty produced a 1000 micron rigid board bespoke advent calendar with a belly band packaging sleeve placed around the centre of the calendar which matches the design of the whole calendar.
A popular example of these prints has been utilized for the interior design of a calendar. The doors and drawers of the calendar are adorned with the same repeating pattern, creating a seamless image. The drawers also feature raised gold foil printed numbers that match the inner design.
The cover design features a full-colour print along with white foil accents to create a more striking effect for the snow on the building. Additionally, the logo on the back of the calendar is rendered in gold foil print to convey a sense of luxury.
Selfridges produced a premium advent calendar with a luxurious gold foil print, technical drawing of the Selfridges building. Creating a customized advent calendar is a crucial element of the product that can significantly impact its market performance. It is an excellent option for promotional gifts, event launches, corporate giveaways, or product introductions.
25 differently sized rigid board boxes were placed inside individual shelves all lined in a royal blue colour with gold foil detailing.
To enhance brand recognition and imbue a sense of luxury and prestige into the calendar, a personalized plaque in Selfridges' signature yellow hue was affixed to its front, serving as a top-of-mind reminder of the brand.
A luxury rigid board advent calendar featuring a selection of luxury products, such as cosmetics, skincare and fragrance with one item revealed each day leading up to Christmas.
Featuring a wide cross grain ribbon bow running from the front to the back through 40mm wide oval shape slots. 1.5mm rigid board sturdy boxes sit on a sturdy 3mm framework with each box wrapped in a basic white paper and has a foiled number on it for easy identification.
Attention to detail was widely looked at with this calendar with the material used and white raised spot foiling for the logo to make everything pop and stand out.
Jo Malone is a brand that exudes luxury and sophistication, and its annual Luxury Advent Calendar is no exception. The advent calendar has become a highly sought-after item among fans of the brand, thanks to its stunning design and high-quality construction. The calendar is not only a fun way to count down the days to Christmas but also a luxurious treat that makes the holiday season even more special. The attention to detail in the design of the advent calendar is evident, from the use of high-quality materials to the intricate layout of the drawers. For those who appreciate luxury and elegance, the Jo Malone Luxury Advent Calendar is the perfect indulgence.
The Jo Malone Luxury Advent Calendar is an excellent representation of the brand's commitment to quality and sophistication. The external design of the advent calendar is both stunning and substantial, with its rigid board box covered in luxurious cream Wibalin material. The branding is simple yet elegant, with the Jo Malone logo and border edges in black foil. The internal design of the calendar is just as impressive, with each drawer designed with precision to create a neat and organized layout. The high-quality construction of the advent calendar ensures that the contents remain stable and secure, providing the ultimate luxury experience for those who appreciate the finer things in life.
Charlotte Tilbury's Luxury Advent Calendar is a stunning example of high-end design and craftsmanship. Every aspect of the calendar has been carefully considered, from the sturdy construction of the box to the intricate details of the foil design. The calendar's hexagonal shape, unique drawer pulls, and two-tiered design all contribute to its modern and sophisticated aesthetic.
Not only is the Luxury Advent Calendar a beautiful object, but it is also highly functional. The individual compartments and dividers ensure that each product is well-organized and protected, while the staggered drawers add visual interest and practicality. Whether you're a beauty enthusiast looking for a luxurious treat or simply seeking a unique and personalized way to count down the days until Christmas, the Charlotte Tilbury Luxury Advent Calendar is sure to impress.
We had 1400 traditional calendars and A5 greeting cards manufactured for Navien and sent out to their clients and customers.
Navien's design was well thought out, they wanted their brand across the calendar quite a bit but in a way that it looks just like the design to really keep their business top of mind. Part of the logo was then placed on every other perforated door. Check out the case study to see exactly what this looks like.
Navien then wished to have Christmas cards to match the design of the calendar to give that extra touch for their customers. All of the calendars and cards were placed in individual outer mailers and sent to each person through next day delivery.
The company offers custom cosmetic advent calendars that have become increasingly popular in recent years, particularly among beauty enthusiasts who enjoy trying out new products. By offering custom luxury advent calendars, Look Fantastic can provide their customers with a fun and exciting way to discover and experience new beauty products.
The Look Fantastic Advent Calendar is a stunning and high-quality product that is perfect for beauty enthusiasts. It comes with 25 custom drawers that are made from 1000 micron rigid board, ensuring that each drawer is strong and durable. The advent calendar is designed with a 2mm rigid board box and a 2 board outer case. The internal dimensions of the entire calendar provide ample space for all the products inside.
The design is visually captivating with its full-color print covering the entire surface, logos, and writing inside finished with a luxurious gold foiling. The mixed gloss pattern on the front panel, accented with spot UV print, adds an extra layer of visual interest to the overall aesthetic. The drawers are easy to open and close, making it easy for you to access your beauty products every day.
Diptyque is a luxury French brand known for creating unique, high-quality perfumes, candles, and personal fragrance products. To offer a memorable and unique experience, the brand created a bespoke advent calendar, which has become a popular trend in the luxury market. The Diptyque advent calendar is made with high-quality materials to ensure durability and sturdiness, featuring a vanity case-like design that showcases a lower layer with other drawers. The attention to detail in the design and manufacturing process of the Luxury Advent Calendar is impressive, making it a great gift for anyone who appreciates beauty and style.
The Custom Advent Calendar is also a well-designed product that provides a great experience for users. It features a sturdy, two-board external case and tray that holds the top layer of drawers, which swing open with ease. The internal boxes that slide inside the outer drawers are also well-designed, featuring foam fitments to protect items from damage during transportation. The variety of sizes of the internal boxes allows for a versatile and exciting product, and the internal dimensions of the entire calendar make it a substantial product that is sure to impress.
OneSource Virtual envisioned traditional advent calendars and Christmas cards for their customers, prospects and partners. This company had some additional extra's by having a foiled back and 30 perforated doors instead of 25.
The design for both the custom calendar and cards had similar designs with a bold and bright image to link with eachother. 30 doors were used instead to create a longer countdown and add an extra bit of excitement for the festive season.
This was a very big project with Magellan producing 4000 of each to be sent out in a small timeframe.
Carwow initially approached us for 1200 traditional advent calendars to send out to their customers and the car manufacturers they work with to say thankyou and a merry Christmas. The project went so well that they came back the next year to get more of the same style of calendar but with a different design.
Each year the print itself was done to match their logo and provide an eye-catching image for the front. Carwow chose to have 25 perforated doors on a traditional advent calendar without the foil backing.
Check out our two different case studies on the branded calendars we have previously created for Carwow.
This case study delves into the innovative concept, captivating design, and the positive impact it had on Cult Beauty's brand image and customer engagement.
We emphasize the importance of limited availability and exclusivity, creating a sense of urgency and desirability among consumers. Through this case study, readers gain valuable insights into how Cult Beauty successfully tapped into the advent calendar trend, effectively capturing the attention and loyalty of beauty enthusiasts during the holiday season.
The cult beauty advent calendar features 25 internal drawers, each with unique dimensions and adorned with a print that perfectly represents the brand.
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